Is Nom Nom WSAVA-Approved?
WSAVA does not approve, certify, or endorse any dog food brand — no such list exists. What "WSAVA-approved" actually refers to is whether a manufacturer satisfies the five questions the WSAVA Global Nutrition Committee tells owners to ask. Nom Nom meets 4 of the 5, so it sits between the fully compliant brands and those that meet none. It substantiates its diets through formulation to AAFCO profiles rather than feeding trials, and typically costs $150–$240 per month for a 50 lb adult dog.
Nom Nom against the 5 WSAVA questions
| WSAVA question | Nom Nom |
|---|---|
| Employs a full-time qualified veterinary nutritionist | Yes |
| Diets formulated by a credentialed expert | Yes |
| Substantiates diets with AAFCO feeding trials | No |
| Owns and operates its manufacturing plants | Yes |
| Runs a documented quality-control program | Yes |
| Criteria fully met | 4 of 5 |
| Typical monthly cost (50 lb dog) | $150 – $240 |
Strengths
- Acquired by Mars Petcare (2022) adds scale and manufacturing rigor
- Veterinary nutritionist on staff
- Strong palatability and quality control
Watch-outs
- Formulation-only substantiation
- Premium subscription pricing
- Limited recipe variety vs Ollie
Who Nom Nom suits
Best for: Owners who want fresh-cooked food backed by a major parent company.
Avoid if: You prefer to avoid Mars-owned brands or want feeding-trial substantiation.
Nom Nom head-to-head
Personalized recommendation
WSAVA compliance is one input. Your dog is the other.
IntelliBowl's free 60-second quiz ranks 13+ brands (including Nom Nom) against your dog's age, breed, weight, activity, allergies, and budget. Free, no signup.
Methodology: Scores reflect Nom Nom's publicly documented manufacturer-quality practices as of May 2026, assessed against the WSAVA Global Nutrition Committee's 5-question rubric. WSAVA itself does not certify, approve, or rank any brand. Monthly cost reflects typical US 2026 retail for a 50 lb adult dog at premium spec, before autoship discounts. See our recommendation methodology.